x gaming arena
Due to the positioning of the Xtravel customer, to seek to improve its product, Festival Village, innovating and providing a visionary portrait for young people, Xtravel identified eSPORTS as a phenomenon with a lot of international traction and growing in Portugal. It was due to this vision that Xtravel created in 2017, in partnership with The Rainbow the X Gaming Arena.
Our team created the concept and implemented the event that took place within Festival Village. This was the first music festival in the world to integrate an internal eSPORTS competition only for a young amateur audience not without professional players.
In this event were several elements of the eSPORTS world and featured live streams, sponsors, offers, prizes, trophies, Youtubers, Casters, among others.
Grow up Gaming
X Gaming Arena in numbers
Countries (holanda, espanha, portugal)
Gaming platforms including consoles, computers and IPADS
Prizes distributed (including Keyboards, mice, PlayStation, Xbox Commands, etc.)
Competitive tournament signings
Average daily players and spectators in the gaming arena (per day)